MKT 415
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MKT 415 - International Marketing (4 cr)
Course Title
International Marketing
Catalog Description
An analytical approach to solving international business problems considering the multiple environments of international business. This course requires the student to investigate the relationship of marketing strategy to cultural, economic, legal, political, and technological conditions in various national markets.
Minimum
4
Max
4
Academic Progress Units
4
Requirement Designation
Regular Non-Liberal Arts
Prerequisites & Corequisites
013251
Name
Lecture