MKT 360

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MKT 360 - Internet Marketing (4 cr)

MarketingSBUS - School of Business

Course Title

Internet Marketing

Catalog Description

Examines digital marketing from a strategic and tactical perspective. Addresses online, email, mobile, social media, and other forms of digital marketing. Combines theory and practice in an interactive, iterative environment to provide students with the theoretical understanding of the digital marketplace necessary to adapt to its many changes and also equip them with the skills needed to perform vital marketing functions.

Minimum

4

Max

4

Academic Progress Units

4

Requirement Designation

Regular Non-Liberal Arts

Prerequisites & Corequisites

030707

Name

Lecture